Created in collaboration with celebrated Italian designer Giorgio M. Cassetta of Cassetta Yacht Designers and naval architect Andrea Agrusta of NavalHEAD, the Puro Series was conceived as a fresh expression of global luxury.

Rather than chase trends or lean on excess, the series takes a more disciplined and lasting approach. The lines are clean, the spaces feel composed, and the experience on board is designed to feel effortless, elegant, and deeply considered.

The 30P brings that philosophy into a size that feels highly versatile and remarkably approachable, while still carrying the presence and sophistication expected from Ocean Alexander. The 35P remains the centrepiece of the collection, the yacht that first introduced the market to the Puro design language. The 40P expands the concept into a flagship, delivering a greater sense of scale and presence while preserving the same clarity of vision that defines the entire series.

“The Puro Series reflects a very deliberate vision,” said Dan Mundy, Head of Global Operations at Ocean Alexander.

Each yacht has its own personality, but all three share the same commitment to strong design, real comfort, and a sense of ease that owners immediately understand. Completing the series with the 30P and 40P allows us to present that vision in its fullest form.”

What makes the series especially compelling is the way each model feels complete in its own right. This is not one concept simply stretched or reduced. Each yacht has been carefully resolved to suit its scale, while still belonging unmistakably to the same family. Together, they offer owners three distinct expressions of the Puro philosophy, each one shaped by the same values of openness, livability, and understated power.

For Giorgio M. Cassetta, seeing the series completed gives the design language its fullest meaning. “With Puro, the goal was to create a series of yachts that feels timeless, sculptural, and beautifully balanced,” said Cassetta.

“Every line has intention, and every space is meant to feel natural and inviting. Seeing all three yachts together is especially meaningful because the design story now feels complete.”

That sense of completion extends beyond styling. Beneath the beauty of the series is a platform shaped to support confident cruising, comfort, and long-term enjoyment. The role of naval architecture was to ensure that the visual calm of Puro would be matched by integrity and ease in use.

“Great naval architecture should quietly support the entire experience,” said Andrea Agrusta, Naval Architect at NavalHEAD.

“With the Puro Series, our objective was to create a foundation that allows the design to feel effortless while delivering the performance, comfort, and seaworthiness owners expect. Completing the trio means that balance has now been achieved across the full range.”

The result is a series that feels both modern and lasting, with the 30P offering a fresh and globally minded take on the motor yacht. The 35P, however, remains the heart of the collection, where the Puro identity first found its voice. The 40P then crowns the series with a commanding presence that brings the concept to its most expansive expression.

Across all three, the message remains consistent, luxury can be powerful without feeling heavy, and refined without ever losing warmth.

With the Puro Series now complete, Ocean Alexander presents a new chapter for the brand, one that feels assured, elegant, and distinctly of the moment. Together, the 30P, 35P, and 40P represent a clear vision of contemporary yachting for owners who value beauty, purpose, and a yacht that feels as extraordinary underway as it does at rest.

The 30P and 40P are now available to explore online and will make their world debut at FLIBS 2026.

With a rich heritage spanning over 45 years, Ocean Alexander is renowned for its exceptional craftsmanship, innovative design, and dedication to luxury; and continues to redefine the standards of luxury yachting, offering vessels that are both performance-oriented and comfortable.

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