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As the industry heads into another Sanctuary Cove International Boat Show (SCIBS), conversations with builders, brokers, owners and captains are increasingly centred around how yachts are actually being used. The focus is shifting beyond simply size, speed and spectacle towards space, privacy, flexibility and long-term comfort on board – and that shift becomes clear throughout this issue.
Sanctuary Cove remains one of the Australian marine industry’s most important commercial and networking events. Beyond the launches and premieres, it brings together owners, buyers, captains, designers, brokers and brands in the one place, making it a strong indicator of broader market sentiment as well as buyer behaviour.
The appetite for boating and time on the water certainly hasn’t disappeared, but owners are becoming increasingly intentional about what they seek. Long-term usability, comfort, range and the onboard experience are now driving many purchasing decisions just as much as performance or pedigree.
That evolution can be seen across several of our major reviews in this issue. Our cover feature, Ferretti Yachts’ new 940, focuses not on radical reinvention, but on the intelligent use of volume and liveability.
Whitehaven’s Harbour Classic 52 embraces a far more social, connected style of boating, blurring the lines between entertaining space and practical cruising. Horizon’s striking new ES88 KEFI delivers a deeply personal interpretation of ownership, designed around fishing, family, hospitality and long periods on board.
And Sanlorenzo’s SX120, one of the most technically sophisticated yachts in this issue, reflects a quieter approach to innovation, where flexibility, efficiency and usability matter more than overt technological theatre.
This same thinking also extends to our Trends feature, which explores how the master cabin has evolved from a formal statement of status into something far more personal and restorative. Wellness, privacy, emotional comfort and long-term living are now shaping the design brief just as strongly as aesthetics.
Increasingly, yachts are becoming less about displaying wealth and more about creating environments that allow owners to disconnect, recharge and spend meaningful time with both family and friends.
We also welcome back Captain Brendan O’Shannassy, who begins his new Captain’s View column with a refreshingly honest perspective from inside the global superyacht industry. Beneath the glamour and polished imagery sits a world built on leadership, pressure, logistics, crew culture and human resilience. Brendan captures something often overlooked in yachting – that behind every extraordinary vessel is an equally extraordinary network of people keeping it moving.
Our Destination feature this issue takes readers beneath the surface of the Asia-Pacific, exploring remote reef systems, wartime wrecks and submerged landscapes stretching from Raja Ampat and Papua New Guinea to Truk Lagoon and the Coral Sea. It is a reminder that some of the region’s most remarkable experiences are often the least visible.
And congratulations to Grand Banks as the iconic brand celebrates its 70th anniversary. George Sass Jr.’s feature traces the remarkable story of a company that has endured not through trends or marketing hype, but through craftsmanship, trust and an unwavering belief in building boats properly. In an industry often chasing the next thing, there is something reassuring about brands that understand longevity.
There’s plenty more to discover throughout this issue, and we look forward to seeing many of you at Sanctuary Cove over the coming weeks.
See you there!

Hillary Buckman
Managing Director and Editor-in-Chief
Ocean Media Pty Ltd
PS. Don’t wait any longer to subscribe to Ocean magazine, it’s time to get on board! ⚓️