Waste warriors

As part of its commitment to environmental protection, Poralu has developed an innovative range of shoreline waste collectors known collectively as ‘The Searial Cleaners’ and focused on “the conservation of lakeside and maritime coastline environments”.

For 35 years the company has been an active player in the territorial development of natural shorelines, making them more accessible to people.

Following the European Union threshold set in 2020 relating to washed up marine waste on beaches: fewer than 20 items of debris every 100 metres, Poralu is marketing a range of products to clean beaches with the ambition “to become the leader in shoreline litter collection”.

Each product has features enabling it to collect solid and liquid waste, both in water and on different types of terrain. 90 percent of marine litter comes from the shoreline.

This highly fragile area, at the edge of land and water, is a natural receptacle for waste from both human and nature’s activity.