Photography by True North Mark
21 December 2017
The renewed participation of Ulysse Nardin as official sponsor of the 2018 Monaco Yacht Show (MYS) highlights one decade of a fruitful collaboration between the world’s leading superyacht event and the Swiss watchmaker, initiated in 2009.
Gaëlle Tallarida, Managing Director of the MYS, says “the signature of the 2018 official sponsorship only three months after this year’s MYS is significant of Ulysse Nardin’s trust into the Show’s development strategy to liaise the brand with the superyacht clientele.
“The Monaco Yacht Show is the ultimate superyacht lifestyle rendezvous and we thank Ulysse Nardin for their active participation in the show’s success for ten years.”
This official sponsorship is, for Patrick Pruniaux, new CEO of Ulysse Nardin since September 2017, an indisputable statement of recognition towards the luxury yachting community.
“Ulysse Nardin is proud to be the official sponsor of Monaco Yacht Show for the 10th consecutive year” said Pruniaux.
“The company’s earliest renown came from its links to the nautical world: its marine chronometers are among the most reliable ever made, still sought by collectors around the world. Our seafaring heritage stretches back to 1846. MYS is a perfect partner for Ulysse Nardin, offering the brand the ideal environment to highlight its expertise, innovation and DNA.”
During the 2018 Monaco Yacht Show, Ulysse Nardin will display its collections of luxury timepieces and the special 2018 MYS model in limited series in the Upper Deck Lounge, the exhibition-lounge area reserved for the MYS luxury partners and the Show’s high-end participants.