Strategic placement

Dutch builder, Zeelander Yachts has appointed Grant Hooper as CEO.

25 November 2021


Grant Hooper takes up his new role as CEO with Zeelander Yachts after working with Fairline Yachts as Commercial & Supply Chain Director, and prior to that having spent 18 years with UK-based Princess Yachts, rising to the position of Purchasing Director and member of the Board of Directors.

In both cases, he proved instrumental in streamlining operations to deliver significant revenue growth and delivery rates.

As CEO of Zeelander he is tasked with overseeing all commercial activities from planning and production operations to finance and supply chain management to ensure that financial results are consistent with business objectives.

“I’ve long admired Zeelander as a top-end boat builder and watched as the brand has grown its name and portfolio of products,” says Hooper.

“I’m excited to now be a part of that ongoing expansion and I’m working with the development team to continue creating unique products that exceed customer expectations, while also building strong relationships with key suppliers and partners.”


“I’m confident that Grant’s wealth of experience and industry expertise will ensure the group’s long-term growth plans are realised,” says Sietse Koopmans, owner and founder of Zeelander Yachts.

“We have an unprecedented number of boats on order, so we’ve brought in Grant to make certain that these boats are being delivered on time and beyond expectations all around the globe.”

With a reputation as an inspirational leader, Grant Hooper is well placed to continue the Zeelander brand as one the world’s most exclusive yacht builders.

“Grant is extremely focused on building strong supplier relationships and improving organisational structure, whilst maintaining the boutique approach that Zeelander customers value so highly,” adds Koopmans.

With Hooper as CEO, Zeelander is aiming to further develop aftersales services around the globe, carefully extend its range of products and maintain low production quantities with the highest standards.



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