Passion for fashion

Love shopping, spa treatments and gourmet dining? Designer lifestyle hotel, SO/ Auckland, has created the ultimate fashion experience for guests wanting to indulge in the finer things – SO/ Fashion.

Situated in the heart of the city, the boutique SO/ Auckland hotel is a short drive from some of Auckland’s best shopping streets. The hotel is just steps away from Britomart –  home to some of New Zealand’s most revered brands including Kiwi fashion innovator WORLD (who partnered with the hotel as its signature designer).

As part of the hotel’s new SO Fashion package guests can take a ride in SO/ Auckland’s Bentley or luxury corporate car to visit top shopping locations such as Ponsonby and Newmarket.

After some retail therapy, guests can return to the hotel to refresh before continuing their luxury SO Fashion package with a cocktail at the rooftop bar HI-SO which overlooks the Waitemata Harbour.