Swans on water

At the 2021 Cannes Yachting Festival, Nautor’s Swan will host several significant débuts.

10 September 2021


Nautor’s Swan is launching in Cannes their sailing yachts, the Swan 58, with 17 units sold, the Swan 98 with three units delivered and a fourth under construction. In addition, their smaller sister, the Swan 55 project has been launched and she has already three happy owners looking forward to sailing her.

This year also represents Nautor’s entry in the power yacht world with Swan Shadow global première, the first motor yacht signed by Swan, launched last January and with serial production underway.

This frenzied activity at the Boatbuilding Technology Centre (BTC), the 20.000 sqm state-of-the- art facility in Pietarsaari where almost all new Swans hit the water, allowed the yard to reach such milestones.

Thanks to the new products designed, built and under construction, Nautor’s Swan confirms that despite the pandemic, turnover was stable compared to 2020.

The company invested in research and development of technologically advanced solutions and materials and has six new models under construction: Swan 58, at her worldwide Première in Cannes, Swan 55 (project launch in Cannes), Swan 88, Swan 108, ClubSwan 80 and the first ever motor yacht, Swan Shadow.


In addition, the first diesel electric hybrid Maxi Swan, the Swan 77, has already sold.

The company reports a record of 26 sailing yachts to be delivered in 2021 – two of which being Maxi Swans.

“The continuous search for new and advanced solutions to build performance, elegant and comfortable yachts is influenced by the love for sailing and the sensations it gives,” said Giovanni Pomati, Nautor Group CEO.

Nautor’s Swan is confirming its leadership in the sailing yachts market from 10 to 40+ metres, with the launch of new products throughout its three divisions.

The strategy of dividing into the three distinct product lines proved to be successful and enables Nautor to respond to the different needs of very different audiences.

The Swan Line, with the best-seller Swan 48, the new Swans 55 and 58, the 65 and 78 are meant for those owners with the passion of the sport of sailing either for cruising or racing, and mark the new generation of Swan yachts.

The new era of Maxi Swans starts with Swan 88 with the project launched last December and the first unit sold with full diesel-electric propulsion. The Swan 98 with four units sold, three of which are already sailing the Med. Hull number 002, Drifter Cube is on show at her France Début in Cannes while hull number 003, Alix II, will be presented in Monaco.

The Swan 108 project has been presented last May in Portofino and the first hull sold. The Swan 120, hull number 001 is all ready for her Worldwide Première at the Monaco Yacht Show.

ClubSwan Yachts are full racing boats where performance and innovation are the pillars. With the presentation of ClubSwan 50 in 2016, the ClubSwan 36, launched in May 2019, the ClubSwan 125, launched last July and having just achieved line-honours at the recent Rolex Fastnet Race, and the ClubSwan 80 under construction at Persico Marine, Nautor’s strategic partner for this model, the yard is determined to change the pages in sailing history with high-performance yachts based upon cutting-edge design principles: Innovation, technology and performance.

The Motor Yacht division completes the picture with the launch of the 42’ Swan Shadow, which has been widely welcomed by the market. Since her launch last January, the yard has sold seven units with three already cruising with their happy owners.

“We strive our best to deliver an experience to create unforgettable moments onboard and ashore! This has been my task since I bought the yard,” stated Leonardo Ferragamo, Nautor Group President.

Since Leonardo Ferragamo bought the yard in 1998, his idea was to make a 360-degree brand out of this iconic yard.

Since then, the team has been working very hard and with great commitment to gift their owners and clients with the experience of a lifetime, developing new solutions and building different services within the company to allow the yard to remain hand-in-hand with their clients, right from the very beginning of their journey.



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