Sustainability partners
The BIA has appointed Lisa Blair as Sustainability Ambassador, highlighting ocean conservation at the Sydney International Boat Show.
30 July 2024
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The Boating Industry Association has formed a formal partnership with record-breaking sailor Lisa Blair, appointing her BIA Sustainability Ambassador.
Blair has used her profile, which includes being the fastest person to sail solo, non-stop and unassisted around Antarctica on her yacht Climate Action Now and holds eight World Records in sailing, as the foundation for her work to promote awareness of Climate Change and the need for Climate Action.
BIA CEO Andrew Scott said he was delighted to see a person of Lisa’s calibre, grit and determination partner with the association to highlight the need for climate action.
“Our first joint effort with Lisa to raise awareness of the need to care for our environment will be at the 2024 Sydney International Boat Show,” said Scott.
Blair replied, “I’m so incredibly proud to be taking on the role as the BIA’s Sustainability Ambassador.
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“It’s important we all work collaboratively to create a more sustainable future. The BIA is doing amazing work in this space, and I’m looking forward to supporting their efforts and working together to create impact.
“The Sydney International Boat Show will be an excellent opportunity to begin this partnership. With Climate Action Now on display, you can come along and add your message to the hull. I’m looking forward to a long and successful partnership.”
Lisa Blair’s approach to supporting and driving up awareness of sustainability is underpinned by seeing on the oceans the real-life impact of pollution and climate change, that has brought home to her the need to action now.
Blair has used her profile, which includes being the fastest person to sail solo, non-stop and unassisted around Antarctica on her yacht Climate Action Now and holds eight World Records in sailing, as the foundation for her environmental work.
Blair says her focus is on actions we can all take toward a solution. Her yacht Climate Action Now is completely wrapped in a digital vinyl hull wrap showcasing a collage of thousands of different post-it messages which she carries across the oceans in a unique symbolic gesture indicating her strong support toward Climate Action and desire to inspire others to act.
The feature-length documentary Ice Maiden is out in cinemas in August. It tracks the astonishing journey of Lisa Blair as she embarks on her voyage to be the first woman to sail solo, non-stop, and unassisted around Antarctica.
Register for the Sustainability Forum
The BIA will host the Sustainability Forum Propelling Our Future during the Sydney International Boat Show.
This forum will spotlight sustainability in the boating sector and is an excellent opportunity for industry professionals to engage, learn, and contribute to a more sustainable future.
Gain insights from industry leaders on sustainable practices and policies and contribute to discussions on critical issues such as decarbonisation and managing end-of-life vessels.
Key speakers include Lisa Blair, BIA Sustainability Ambassador and Record-Breaking Sailor, Joe Lynch, CEO of ICOMIA and Kell Dillon, General Manager, Maritime Safety Queensland.
Date: Friday, 2 August 2024
Time: 10 am – 12 pm
Venue: International Convention Centre, Meeting Room E3.4
Learn more about the event including themes, key speakers and panellists here.
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