Short Marine made major impact on E Pier representing six brands with 15 boats and four premieres, including the Australian debut of the Azimut Magellano 25M.
It was great show, despite the weather, said Dave Sullivan. “The conditions likely affected foot traffic, but the quality of enquiry was very strong and the Azimut display was extremely well received.
“The Magellano 25M attracted a lot of attention, with strong engagement from both existing owners and new prospects. We also saw excellent interest in the Azimut 53 Fly from buyers looking for late-model turnkey boats available locally. From a sales perspective, the show delivered a positive result for us, with strong momentum and several ongoing negotiations continuing post-show. It was great to see strong energy across the marina over the four days and continued confidence in the premium motor yacht market.”
The team at The Yacht Sales Co. said they enjoyed one of their most successful Sanctuary Cove International Boat Shows in recent years, with strong enquiry levels and multiple sales secured across all of the brands on display.
The company hosted the Asia-Pacific premieres of the Fountaine Pajot FP44, Dufour 54 and Dufour 41, alongside the Fountaine Pajot FP41, Iliad53F, Tesoro T40 and a selection of premium brokerage boats.
During the show, The Yacht Sales Co. secured orders for a Fountaine Pajot FP44, Fountaine Pajot FP41 and Fountaine Pajot FP48 sailing catamaran, two Iliad 53F power catamarans, a Tesoro T40 and a Dufour 41, with additional orders expected to be finalised post-show.
“We were extremely pleased with both the quality of enquiries and the level of activity across the four days,” said The Yacht Sales Co. CEO Mark Elkington.
“Sanctuary Cove continues to be a key event on our calendar and this year’s show was particularly significant given the strength of the line-up we had on display, including major Asia Pacific premieres.”
Uniting local dealers in one Beneteau-branded stand this year, the French behemoth celebrated 40 years of Beneteau Oceanis and promoted its other brands in power and sail.
Charlotte Piochon, Asia-Pacific Marketing Manager stated, “SCIBS remains a key pillar in our Asia-Pacific marketing strategy, as well as a cornerstone event for the Australian market.
“Beyond direct sales, it provides invaluable brand exposure and a unique opportunity to connect face-to-face with customers, partners, and media, playing a critical role in reinforcing brand positioning, launching new models, and building long-term relationships.
“This year’s edition was particularly significant for us, marked by several key premieres: the Australian launch of the Excess 13, alongside the Asia-Pacific debuts of the Oceanis 52 and the Lagoon 38, all of which generated excellent interest throughout the show. It also marked an important milestone for Beneteau, with a strong and expanded presence featuring an impressive display of eight models and a significant on-site brand activation.”
Lagoon dealer, TMG Yachts reported strong interest surrounding the Southern Hemisphere premiere of the all-new Lagoon 38 and growing momentum across the wider Lagoon catamaran range. The recent release of the all-new Lagoon 47 sparked a wave of fresh enquiries, particularly around European delivery opportunities and long-range cruising plans.
Sydney-based dealer for Italian brand Cantiere Mimì, Boatology displayed two Libeccio models, the flagship 13.5 Cabin making its Australian debut and the 11 Cabin. They were also proud to welcome naval architect, Valerio Rivellini and shipyard Director, Domenico Senese – who made their second visit to our shores in six months to support the brand.
“Several prospective buyers made multiple visits throughout the four-day event and we have a new boat on order,” said Boatology founder, Zain Moloobhoy. “To accommodate sea trials, we have decided to keep both Mimì vessels on the Gold Coast for the next month.”
He continued, “The boat show provided an excellent networking opportunity to secure interstate partners that will now represent our service division in Queensland as well as some local sales agents.
There is no denying that participation in an event like this requires a massive investment but the marketing value of getting pre-qualified buyers onboard, the increased brand awareness, the peripheral benefits of preparing the vessels and training staff as well as the relationship building that comes from participation in an event like SCIBS is extremely valuable.”
The team at Eyachts, representing Axopar, Greenline and Sirena motor yachts, reported interest across the board as well as “a major shift in what Australian boaters are now looking for”.
Eyachts hosted the Australian premiere of the new Axopar 38, which became one of the major talking points of the show. “Visitors travelled from across the Asia Pacific region specifically to experience the next generation of Axopar first-hand, with the new model drawing consistent crowds throughout the four days of the show,” said Peter Hrones.
Interest in hybrid technology was evident, according to Hrones. “The Greenline Yachts 40 Hybrid attracted its fair share of attention, with many visitors wanting to better understand how hybrid boating could reduce fuel consumption, noise, and long-term operating costs. As fuel prices continue to influence buying decisions, Greenline’s practical hybrid system and solar-supported cruising approach resonated strongly with both experienced owners and first-time buyers alike.”
Sirena Yachts debuted the Sirena 58 – a long-range cruiser that appealed to buyers seeking serious passagemaking capability combined with luxury and value.
“With multiple sea trials already lined up following the show, interest around the model suggests it will not remain available for long,” Hrones added.
The 12-vessel display of Flagship International attracted strong visitor interest with its range of new and brokerage options.
“We sold a boat at the show and are working with multiple offers on other vessels,” stated Marley Cutbush, Flagship International Managing Director.
“We were really impressed with the market sentiment and genuine buyer attendance, and we have contract out on a handful of new orders which is really exciting to see.”
Covering the new and brokerage segment, and brands including Sanlorenzo, Maritimo, Palm Beach Motor Yachts, Ocean Alexander, Horizon, Riviera, Norman Wright, and Lloyd’s Ships, alongside in-house brands, Alaska Motor Yachts, Hampton, and Vicem Yachts, Leigh-Smith Yachts occupied an entire “avenue” on D Pier. Over the four days, this exceptional line-up worth more than $50 million generated strong interest across both premium brokerage vessels and new-build projects.
According to Ryan Leigh-Smith, “There was a real sense of confidence and enthusiasm at the show, with strong interest from experienced owners and those entering the market for the first time.
“We continue to see growing demand across brokerage and new-build projects alike. The brokerage market is doing well – some strong interest on our boats displayed over the show with offers and discussions underway now. There seemed to be more genuine buyers out there as opposed to last year.”
Yachtsmen International, specialising in luxury brokerage, charter and crewing, felt that although visitor numbers were down, “the quality of conversations and enquiries across the four days was incredibly strong”.
“This year’s line-up attracted an incredible mix of people to the display, from long-standing clients and familiar faces through to many new connections,” observed Marketing Manager, Deborah Rendle.
“Outside of brokerage, both charter and crew saw strong engagement throughout the show, while SCIBS once again proved to be one of the best opportunities of the year to strengthen relationships, build new connections and continue growing the Yachtsmen International brand.”
The new luxury development opening in July on the Broadwater, The Mantaray Marina & Residences, was a first-time exhibitor at SCIBS.
Marina Manager, Hugo Littlejohn said “The show exceeded expectations for us – the level of attendance, engagement and genuine interest in The Mantaray Marina & Residences was incredibly positive and reinforced the strong market appetite for a premium, concierge-led marina offering on the Gold Coast.
“A number of strong leads emerged from the event, many of which are now progressing through formal contract discussions, with berth availability becoming increasingly limited in several size categories. Beyond the direct enquiry and sales activity, the show was invaluable from a relationship and networking perspective, allowing us to spend quality time with luxury yacht brands, marine businesses and commercial partners who align strongly with the Mantaray vision.”