Monaco countdown
Organisers of the 2018 Monaco Yacht Show celebrated 100 days until this year’s event and launched its countdown in the atypical surrounds of the Monaco heliport.
Photography by © Photo by imagIN
29 June 2018
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100 guests, comprised of partners, exhibiting companies and private clients of the show were invited to a cocktail reception in the relaxed atmosphere of the French Riviera to discuss their participation in the MYS, 26 to 29 September.
As a foretaste of the 2018 show, when the world’s most covetable superyachts will exhibit in Port Hercules and anchor offshore, the luckiest guests – winners of a quiz at the launch – were whisked off in a helicopter provided by MYS partner, Monacair for a panoramic flight over the bay of Monaco.
Earlier in the evening, Gaëlle Tallarida, General Manager of the MYS, held a press conference and presented the show initiatives to attract the future superyacht clients.
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In the presence of 20 journalists and representatives of the show’s media partners, Gaëlle Tallarida highlighted the projects reserved for private customers who will be visiting the show: the 3rd edition of the Monaco Yacht Summit, the Sapphire Experience – the VIP visitor program – and the public relations events hosted abroad to promote the show and the superyacht industry to a high-profile audience.
It was also the opportunity to unveil the new setting of the 2018 floating exhibition, which will display 120 superyachts for an average length of 49-metres.
On the quays, various exhibition areas dedicated to the yachting and luxury sectors, and the thematic areas related to superyacht lifestyle like the Tenders & Toys, the Car Deck or the brand-new Art Pavilion will be the stunning stage for 580 exhibiting companies.
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