An Australian couple, Matthew and Louise Baxter, are the new owners of the Dutch superyacht builder Moonen Yachts. Matthew, of Scottish origin, is a successful Australian businessman and entrepreneur, who in 1972 established the AM Group, a privately owned worldwide group of manufacturing companies of which he is executive chairman.
Louise and Matthew first discovered Moonen Yachts whilst sailing on Pittwater harbour in Sydney where they came across the Moonen yacht Aurora.
“It is a privilege to own a yard like Moonen,” says Matthew Baxter. “The brand has an impeccable pedigree, the yachts are true Dutch quality and the team is young, reliable, talented, and very loyal to the company. These characteristics are fundamental for success.
“I realise that the yard has to re-energise, but we are well prepared with a strong strategic plan and a strong balance sheet. I see a promising future ahead.”
“We have trust in these new investors and have faith that they will establish a strong future for Moonen Yachts” says Johan Dubbelman, Moonen’s CEO.
“The 30 to 50 metre market is solid for well-built designs, and our plans are to increase production. Currently we have one 36-metre yacht in build. She’s 50 percent ready. The focus is to have her on display at the Monaco Yacht Show 2020.”
“Our aim is to scale up production efficiently and start two new build projects in the upcoming six months. Following on with the current build we will start a second 36 metre and a 44 metre, both new and future proof timeless Moonen yachts with interiors designed by the award winning renowned design houses, like Studio Indigo. By building on speculation, delivery times will be shorter and customisation still possible, which is an absolute advantage for our future clients.”
The majority of the staff and workforce at Moonen have been reappointed. To assure continuity, Moonen Yachts will reinforce the cooperation with long-term strategic partners and subcontractors.